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Shugoll Research
, ASA Client Testimonials 'With the adept guidance and strategy of Shugoll Research, I was able to isolate those issues with our membership program that were slowing our progress-and costing us members!'
American Association of Museums
'Over the years, Shugoll Research has proven to be an incredibly valuable partner of the National Pork Board (NPB). Together we have journeyed down a path towards a better understanding of consumer's purchasing decisions for fresh meat. Shugoll Research has been instrumental in assisting the NPB in development of countless strategies, none more important than our current brand position: Pork. Be Inspired.® The team at Shugoll Research played a key role in assessing consumer attitudes towards pork products.'
National Pork Board
'It is comforting to know we can rely on Shugoll Research to help us deliver a quality focus group experience from start to finish for our clients. Collaborating with their friendly, skilled staff ensures the right questions are asked and answers gained to meet our business and research objectives in a timely manner.'
Marriner Marketing Communications
'I have worked with Shugoll Research over the past 18 months on a large message testing project for our organization. We have especially appreciated how the members of the Shugoll Team have been incredibly flexible in working with us as our organization's priorities changed throughout the project. Shugoll's knowledge and flexibility have helped guide us through the process.'
Laureate Education
'With a new president and a renewed emphasis on marketing and reputation-building, we recognized a need for solid data on the perceptions and communications preferences of our various audiences: prospective students, alumni, parents, guidance counselors, potential employers and peer institutions. We needed a firm that could work with us as a strategic partner to shape and conduct a number of research projects in a tight timeframe, then help us apply the results to defining our brand. With Shugoll Research, we were able to tap into their expertise in both quantitative and qualitative methods and develop a whole new fact base—the most extensive our institution has ever had. The research continues to inform many of our targeted communications and marketing efforts, from Admissions viewbooks to alumni fundraising campaigns.'
Union College