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Who to contact?
Colin Yee
Address:
491 Lake Road
Auckland, New Zealand
Telephone:
+64 21 741779
Fax:
Email:
colin@imagineresearch.co.nz
Web:
https://www.imagineresearch.co.nz

Imagine Research

IMAGINE is a team of highly experienced FMCG and NPD market research specialists with a unique understanding of clients, consumers and concept evolution that will keep you on the winning side. We are a leading provider of product sensory evaluation research in New Zealand and Australia. Our team have more than 25 years of consumer sensory research experience and we specialise in consumer connections, which allow you to engage, refocus and maximise potential for your brand and products. IMAGINE brings clarity, innovation, focus and growth to project design and research analysis.
Recent News: DRNO (Daily Research News Online)

SPECIALISMS
Main sectors worked in:
Cosmetics & Toiletries; Drink; Food incl Confectionery; Pharmaceutical / Healthcare; Retail (excl Food & Drink)

Main countries worked in:
Australia / NZ

Main projects undertaken:
Acquisition Studies; Branding / Image Research; Competitor Research; NPD / Market Potential Studies; Pricing Research; Usage & Attitude Research

Main fieldwork types used:
Consumer Panels; Custom Panels; Ethnography; Face-to-face interviewing; Group discussions; Hall tests