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Advertising; Drink; Electronics (consumer); IT - Software, n/w & consultancy; Pharmaceutical / Healthcare; Transport / Distribution; Other Sectors
Main countries worked in:
UK; France; Germany; Italy; Spain; Scandinavia (Denmark / Finland / Norway / Sweden); Low countries (Belgium / Netherlands / Luxemburg); Other W Europe or EU (Port. / Ire. / Aust. / Switz. / Gr.); Central and Eastern Europe (not former USSR); China; Japan; Other SE Asia; Bangladesh / India / Pakistan / Sri Lanka; Other Asia; USA; Canada; Mexico / Central America
Main projects undertaken:
Advertising Research; Branding / Image Research; Competitor Research; Corporate Image Studies; Customer Satisfaction Research; Employee Research; NPD / Market Potential Studies; Usage & Attitude Research; Web Site Assessment; Other Research
Main fieldwork types used:
Face-to-face interviewing; Marketing Consultancy; Telephone interviewing; Desk Research; Mystery Shopping; Hall tests; Group discussions; Other techniques