MightyHive Hires EMEA Director of Analytics

Sir Martin Sorrell's media consultancy MightyHive has appointed Julien Coquet as Director of Analytics for Europe, Middle East and Africa. He is based in Paris, France.

Digital ad solutions provider MightyHive merged with Sorrell's digital advertising and marketing services company S4 Capital in 2018. Coquet (pictured) joins with more than fifteen years' analytics experience, the past six spent at digital analytics quality assurance solution Hub'Scan, latterly as VP of Marketing and Evangelization. Prior to this, he was Director - Digital Analytics Services at consulting and systems integration specialist Business & Decision; having previously worked for digital analytics software publisher Hub'Sales (acquired by Business & Decision in 2012) as Director - Business Analytics Skill Center. Earlier, he was Analytics Country Manager (France) for Publicis-owned digital marketing agency LBi.

In his new role, Coquet will be responsible for servicing analytics clients in London, Milan, Paris and Stockholm, with client services centered on Google's Marketing and Cloud Platforms. He will focus on MightyHive's enterprise clients, especially those embarking on digital transformation projects; and will also oversee the growth and team development of the EMEA Data Analytics team.

Russell Sutton, SVP Data, EMEA, comments: 'Julien's proven success in the data analytics space will help MightyHive's EMEA team solidify ourselves as a major data analytics player in the market'.

Web sites: www.mightyhive.com and www.s4capital.com .