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Vision Critical | October 23 2007 |
In Canada, custom online panels firm Vision Critical has appointed Laura Davies as VP Panel Strategy at its Vancouver head office.
She previously worked for YouGov in the UK – initially as a Research Executive handling key client accounts, until her promotion to Panel Manager when she managed and grew the consumer panel by 350%. Davies has an MA in PPE (philosophy, politics and economics) from Oxford University.
CEO Angus Reid commented: 'We aim to provide our clients not only with the technology platform to run a custom panel, but the support and consultation for planning, set-up, recruiting and strategy to create a healthy panel. Laura’s impressive background makes her a perfect fit for this service model.'
Since launching in 2000, Vision Critical has developed more than 180 custom online panels and managed more than a million panellists. In September, the firm promoted Jason Smith to the role of President and COO of its Panel Division ( www.mrweb.com/drno/news7376.htm ). The firm’s website is: www.visioncritical.com .
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