Ipsos MORI is one of the largest multi-specialist research companies in Britain. Our global specialisms include: advertising testing and tracking, media evaluation, marketing and consumer research, customer satisfaction and loyalty, public opinion and corporate reputation research.
At Ipsos we are passionately curious about people, markets, brands and society. We deliver information and analysis that makes our complex world easier and faster to navigate and inspires our clients to make smarter decisions. We believe that our work is important. Security, Simplicity, Speed and Substance applies to everything we do.
Through specialisation, we offer our clients a unique depth of knowledge and expertise. Learning from different experiences gives us perspective and inspires us to boldly call things into question, to be creative.
By nurturing a culture of collaboration and curiosity, we attract the highest calibre of people who have the ability and desire to influence and shape the future. 'Game Changers' - our tagline - summarises our ambition.
Recent News: DRNO articles (Daily Research News)
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Main: Advertising, Audience / Broadcasting, Media, Pharmaceutical / Healthcare, Retail, Social / Opinion / Public Sector.
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Other: Agriculture, Automotive, Youth, Software, Networks, IT Consultancy, Sports/Sponsorship, Training & Education, Other Sectors.
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Main: UK. |
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Other: France, Germany, Italy, Spain, Scandinavia (Denmark / Finland / Norway / Sweden), Low countries (Belgium / Netherlands / Luxemburg), Other W Europe or EU (Port. / Ire. / Aust. / Switz. / Gr.), Central and Eastern Europe (not former USSR), Former Soviet Union (FSU), China, Japan, Other SE Asia, Middle East, Bangladesh / India / Pakistan / Sri Lanka, Other Asia, Australia / NZ, South Africa, Other Africa, USA, Canada, Mexico / Central America, South America, Other regions / countries.
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Main: Advertising Research, Branding / Image Research, Competitor Research, Corporate Image Studies, Customer Satisfaction Research, Employee Research, Social / Policy Research, Usage & Attitude Research, Web Site Assessment
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Other: Pricing Research, Web Site Assessment, Other Research.
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Main: Face-to-face depth interviewing, Group discussions, Mystery Shopping, Postal Studies, Telephone depth interviewing.
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Other: Desk Research, Hall tests, Marketing Consultancy, Other techniques. | |
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