Insight Scouts Sets up Camp in Cyprus

In Cyprus, Raoufeh Kemal has launched Insight Scouts; a full-service boutique market research agency working across the Middle East, North Africa and Central/Eastern Europe.

Kemal, who has more than 14 years' market research experience, previously worked at Synovate and MEMRB, where she managed a variety of research projects.

Her new Nicosia-based firm offers a full range of quant and qual research services, across most industry sectors, with particularly strong expertise in the automotive industry. The agency also provides project management and coordination, as well as methodological design, analysis and reporting.

'Our team has broad expertise in partnering with global, regional and local clients - not only major brands and corporations but also some of the world's best known market research agencies,' states Kemal.

'We use our extensive local knowledge to interpret economic, political, cultural and religious behavior; and at the same time, we bring an international perspective, adopting best practices in market research.'

Web site: www.insightscouts.eu .