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Surge Expands PR Omnibus
PR research specialist Surge Research, Inc. has announced that its omnibus survey will now run daily.
Surge offers a broad range of survey types from focus groups and in-depth interviews to competitive intelligence gathering and social media analysis.
Its omnibus studies are census-based studies of 1,000 or more Americans aged 18-64 and come packaged with complementary brainstorming sessions, questionnaire development, data analysis and a formal review of press materials to ensure the accuracy of findings.
According to CEO Andrew Edwards, 'the complex, shifting nature of the public relations and marketing communications industry requires a focused, scientifically-valid research solution that can field a survey in a timely and efficient manner.'
The company's home page is at www.surgeresearch.com .
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