El Naggar Promoted to CEO of Synovate MENA

Synovate has promoted Tamer El Naggar to the position of CEO of its Middle East and North Africa (MENA) business units.

El Naggar has more than 17 years' market research experience from across the MENA region, spanning various sectors including FMCG, telecom, automotive, financial, social and healthcare.

Since 1993 he has been working for Synovate in the Middle East, managing key client accounts for the Arabian Peninsula. In 1996, he was promoted to Country Manager of Synovate Morocco, and three years later, he became Country Manager of Synovate Egypt. Prior to his most recent promotion, El Naggar was MD for the North Africa region.

'Tamer's vast research experience across sectors in the Middle East and North Africa make him the natural choice to lead our business units in these regions,' states Michael Spedding, Synovate's newly rejoined CEO, Geographies. 'His knowledge and experience in this area and our focus on the Middle East and North Africa business will provide value to our clients in this important region.'

Web site: www.synovate.com .