Revenue Up and Losses Down at iPerceptions

In Canada, Voice-of-Customer (VoC) analytics specialist iPerceptions has reported a 5% year-on-year climb in third quarter revenue to $1.26m. During the period, the firm also cut its operating loss by 83%.

Gross margin as a percentage of revenue was 66% for the second quarter of 2010 compared with 59% for the same period in 2009. Meanwhile, net loss and comprehensive loss for Q3 2010 was $409k, compared with $1.07m for the same period in 2009.

During the quarter, the firm expanded its 4Q product with the addition of advanced analytics, additional insight and alerts, customer relationship management functionality (CRM) and a set-up function which integrates with Google Analytics data.

President and CEO Claude Guay (pictured) says the 4Q product suite, provides the 'perfect solution' for companies that want an introduction to the benefits of VoC analysis.

In addition, iPerceptions continued to develop and enhance its WASP product line in the third quarter, by adding increased functionality, expanded features and a new customer support platform. The firm has signed an agreement with web analytics solutions provider AT Internet to develop add-ons related to the product.

Web site: www.iperceptions.com .