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Funds for Targeting Software Firm
US-based customer analysis and targeting provider Segmint Inc. is to expand its business development efforts with the aid of a funding round including $250,000 from investment firm JumpStart Inc.
Tallmadge, OH-based Segmint develops software to help financial institutions analyse and group their customers based on spending habits, and then target advertising accordingly. The company raised a total of $2.5m from investors in the three years to November 2010. The latest round also includes capital from individual angel investors from Northeast Ohio.
Web sites: www.segmint.com and www.jumpstartinc.org .
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