Nunwood Appoints CEM Expert for New Role

Insights agency Nunwood has appointed Alvin Jackson for the new position of Consulting Director in the firm's London, UK-based Customer Experience Management (CEM) team.

Nunwood's CEM division offers a comprehensive audit of all customer experience interactions, while also mapping the consumer journey to uncover insight into their needs, behaviours and motivations.

Jackson joins from CEM specialist Mulberry Consulting, where for the past eight years he has served as a Director working with clients in both the public and private sectors. Before this, he was a Senior Consultant at IBM, and he also spent a number of years at the Treasury and the European Bank for Reconstruction.

In his new role, Jackson will report to Chief Strategy Officer David Conway, who comments: 'Alvin has worked with some of the UK's largest organisations, helping them improve their approach to customer journey management. He has a strong track record in helping clients create world class customer experiences, so he will be an invaluable member of the team.'

Web site: www.nunwood.com .