Healthcare Specialist Hires Custom Research Head

US event-based research firm Healthcare Research & Analytics (HRA) has appointed healthcare consulting and client-side specialist G. Matthias Prinz to lead its consultative custom research business.

In his new role as VP for Research and Client Services, based at HRA's headquarters in Parsippany, New Jersey, Prinz will also drive research strategy and client service initiatives across the organization.

Prinz brings more than twenty years' experience working in both agency and client side roles. Most recently he served as Executive Director of Client Services for patient chart audit company Market Certitude and Medical Data Analytics. Prior to this he was Executive Director of Business Strategy and Planning and Executive Director for Advanced Analytics for Hoffmann-La Roche. He also co-founded and was CEO of Curtis and Prinz Inc., a boutique pharmaceutical market research firm. He has a law degree from the University of Freiburg in Germany and a Master of Laws degree from Columbia University School of Law in New York.

John Maglione, President and General Manager of HRA comments: 'Matt's deep experience in delivering research-driven insights to the pharmaceutical industry will be a tremendous asset, and I am delighted to welcome him to the HRA team.'

HRA can be found online at www.hraresearch.com .