Clarke to Head StrategyOne in MENA

US-based research and measurement consultancy StrategyOne - which is part of the Edelman PR network - has appointed Fergus Clarke as Head of its Middle East and North Africa division.

The division offers a range of stakeholder, local community, social and traditional media analysis. Clarke, who has led StrategyOne's Abu Dhabi office since January, previously led diverse research projects in branding, customer experience and digital across Africa, Asia, Europe and the Americas. Before joining, he worked for TNS where he led the firm's Travel and Transport team, prior to which he was an Account Manager at Millward Brown in Hong Kong, and an AD at Research International in London. Earlier in his career, he worked for DataDirection in Dublin.

Laurence Evans, StrategyOne's President of International Operations, commented: 'Fergus brings an entrepreneurial spirit, deep research knowledge and an MBA mindset to integrate brand insights, stakeholder communications, and social media trends for our clients.'

Web site: www.strategyone.com .