Graves Takes the Helm at Re-branded Clarus Data

In the UK, Active Media has been renamed Clarus Data, with Yvonne Graves promoted to the position of Managing Director, with full responsibility for the day-to-day operations.

Founded more than 30 years ago, Clarus Data offers data capture, scanning, and archiving, and helps clients design forms such as questionnaires and surveys for which it also handles the data capture and analysis. As well as its Derby headquarters, the company has offices in Latvia.

Graves (pictured), who has been with the firm since 1982, most recently served as General Manager. In her new role, she is charged with managing the team, identifying new business developments, and working with clients to identify their changing requirements.

Commenting on the re-brand, she said: 'We know Clarus Data has more to offer than many of our existing customers realise, and also others looking for data capture services. We are seeing new business emerging from sectors, which in the past didn't appear to have a need for data capture. We are, therefore, very pleased with developments under the new brand and know we can handle any new opportunities and challenges positively.'

Web site: www.clarusdata.co.uk .