UK Automotive Analytics Firm to Expand to US

UK-based predictive analytics firm We Predict, which mainly works with automotive manufacturers, has raised an undisclosed amount of financing from a group of private investors, and will use it to open an office in California.

The Swansea-based firm has developed Indico, a service using actuarial mathematics to analyse warranty data. Last month, the company integrated vehicle customer feedback from auto data insight provider Enprecis with its own predictive modelling techniques, to enable clients to identify characteristics that put customers 'at risk' of not recommending their brands.

Its new investors include former United Business Media Group CEO Lord Horlick, previously an advisor to Prime Minister Tony Blair, who becomes the firm's Chairman. Chartered accountant Stuart Clarke becomes Chief Financial Officer.

Commenting on the new investors, CEO James Davies (pictured) said: 'Our new colleagues have a wealth of business experience and impressive track records of helping new businesses with high potential to grow successfully. The coming months will see us open an office in San Francisco to capitalise on our US opportunities, and build our teams in healthcare and insurance.'

Web site: www.wepredict.co.uk .