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Nielsen Reports Flat 2012 Revenue
Nielsen has reported a 1% rise in revenue to $5.6 billion for the full year 2012, compared with the 8% increase it posted the previous year. Revenue in the firm's Buy retail measurement division was flat while the Watch media analytics arm saw a 3% increase.
During the period, net income rose to $273m from $86m in 2011, and adjusted EBITDA increased 4% to $1.6 billion.
Revenues for the fourth quarter were up 3% to $1.4 billion compared with the fourth quarter of 2011, driven by a 3% increase in the Buy segment and a 5% increase in the Watch segment. Nielsen said that global growth in Information Services was driven by increased client investment in retail measurement, including the impact of additional coverage in the US market, while its Insights Services declined globally due to 'lower discretionary spending' by clients.
EBITDA for the fourth quarter increased 6% to $457m, and net income for Q4 fell to $39m compared with $95m in the fourth quarter of 2011.
CEO David Calhoun (pictured) commented: 'Nielsen's fourth quarter results showed strong growth in recurring revenue and continued margin expansion. Our full year performance demonstrated the overall resilience of our business despite a tougher environment for corporate spending. We remain focused on delivering value to clients, investing to grow our business and expanding our capabilities.'
Web site: www.nielsen.com .

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