Acquisition Brings Digital Book Specialists Together

New York City-based digital book company Vook has acquired fellow New Yorker Booklr, which provides a real-time data & analytics platform keeping authors and publishers informed about their market, customers and retail partners. Terms were not disclosed.

Venture capital-backed Vook, which offers 'a platform for achieving literary and commercial success in a competitive digital marketplace', says its author and publisher clients will see the benefits of the acquisition in 'a host of new market intelligence products that provide instant insight into sales, pricing, ratings, and other useful data'.

Booklr's clients include global publishing houses, media companies, literary agencies and bestselling authors, with its platform currently tracking nearly four million book titles across 'every major retailer'.

Vook founder and CEO Brad Inman comments: 'Booklr's leadership role in aggregating and rendering data surrounding books, combined with Vook's total publishing solution provides a powerful market intelligence offer for book authors and publishers.' Josh Brody, co-founder of Booklr, will join Vook as COO, with a seat on the board, and comments: 'Authors can now get the best in class analytics, book creation and distribution that exist in the market.'

Web sites: www.vook.com and www.booklr.com .