DRNO - Daily Research News
News Article no. 18791
Published March 13 2014

 

 

 

Former Nielsen MD Takes Top IRI France Role

Retail data giant IRI has appointed former Nielsen France MD Olivier Humeau as Managing Director of IRI France, from 31st March. He will replace Philippe Cabin Saint Marcel, who left at the end of last year to become MD of Ipsos Marketing in the country.

Olivier HumeauHumeau (pictured) joins with nearly twenty years' FMCG industry experience. Most recently, he served as MD of frozen food company Findus in Spain, prior to which he was a Partner at product development company Anthalia, and MD of Nielsen in France. Earlier, he held category management roles at Findus and Unilever, and was a Consultant at Kantar Worldpanel (previously Secodip).

Nigel Howlett, President of IRI International, comments: 'We are extremely pleased that Olivier is joining us to support and lead the growth of IRI in France. He brings extensive experience as a company leader to his new role and an in-depth knowledge of the marketing and business challenges facing retailers and manufacturers in the fast moving consumer goods industry.'

Saint Marcel joined IRI in 2005, after working for Unilever as Marketing Director, Homecare and later Customer Development Director in the Home & Personal Care division.

Web site: www.iriworldwide.eu .

 

 
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