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Syndicated Studies at NFO Healthcare
NFO Healthcare, the healthcare division of NFO WorldGroup, has appointed Larry Levin as executive vice president to lead its new syndicated research division. The new division will focus on creating global, multi-client studies for the healthcare industry.
Levin, with 35 years experience in pharmaceutical marketing research, will utilise NFO Healthcare's interactive panels of physicians, managed care, chronic ailment, and other healthcare industry professionals, along with the strategic analysis capabilities of NFO Migliara/Kaplan to produce syndicated studies that will allow NFO Healthcare to target the specific needs of its global clients.
Prior to joining NFO Healthcare, Levin was the co-founder, president and chief operating officer of Scott-Levin Associates, a healthcare service company that focused on the pharmaceutical and managed care markets.
The syndicated research division is being established right on the heels of the acquisition of Jstreetdata.com. The latter is an interactive healthcare market research firm that provides streamlined custom and syndicated medical market research, through exclusive interactive panels of clinicians, administrators, third party payers and other healthcare industry professionals.
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