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Tonic Insight Launches 'Express' Qual Tools
London and New York-based Tonic Insight, formed last year from the merger of consumer-focused Spring Research and its online communities specialist Tuned In, has launched a suite of online qual tools promising rapid delivery of results.
The merger with Tuned In took place last February, and the combined firm offers a range of marketing, research, brand planning and business strategy services, along with new approaches to qual research. The latest 'Tonic Express' tools offer full service qual research projects, turned around in as little as 48 hours.
COO Nick Priestley (pictured) explains: 'We have seen how business is becoming more and more impatient and it's in response to this that we have launched Tonic Express. We are very excited to now offer a solution that means our clients can keep up with this fast pace, still informed by great research.'
Web site: www.tonicinsight.com .

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