DJS Launches Alumnus Analysis Offer

UK-based full service agency DJS Research has launched 'alumnus', a service allowing universities to benchmark their alumni relationship metrics against other institutions.

Universities can use the service to measure the effectiveness of many aspects of their alumni relations programmes, and identify groups within the alumni population who are most likely to donate and volunteer; understand the drivers of willingness to contribute, and also update alumni contact details. In addition, the tool can be used by higher education institutions which want to engage their previous students, to establish the key drivers that impact on alumni engagement.

Julie Rundall, Project Manager for alumnus, comments: 'The DJS alumnus team works collaboratively with universities' alumni relations teams to become an extension of their department, in order to efficiently work to further engage their alumni and drive contributions. We've already had great success with several universities and are extremely excited to extend this unique offer to others'.

Web site: www.djsresearch.co.uk .