DRNO - Daily Research News
News Article no. 2264
Published March 28 2003

 

 

 

Research Reporter Launch

E-Tabs has announced its partnership with Insight Marketing Systems (Melbourne, Australia) to market and distribute Research Reporter - market research management and library software - to research buyers in UK and Europe. E-Tabs will be premiering Research Reporter at Esomar's Excellence in Consumer Insights conference in Madrid (30 March - 1 April).

Research Reporter is a web-based system that integrates with a corporation's intranet to provide a central portal for research buyers to manage the large volume of disparate research conducted by their organisation, and disseminate key documents to internal clients and decision makers. Since its launch in 2001, Research Reporter has been adopted by many blue-chip organisations including major banks, government departments and various leading world brands such as Kraft, Diageo and Toyota.

Strong research buyer interest worldwide in Research Reporter's ability to reduce costs and improve research management within an organisation has led Insight Marketing Systems to establish a partnership with E-Tabs in the UK.

'We already have a strong international presence in the market research industry through our popular tables delivery software,' says E-Tabs Managing Director, Benjamin Rietti. 'Research Reporter now takes our offering directly to the research buyers in major corporations, enabling them to control their research management and communicate with internal clients over the web, and access their E-Tabs data tables from within the Research Reporter system.'

'We are very excited about partnering with E-Tabs,' added Daryl Maloney McCall, a Director of Insight Marketing Systems. 'They are well known in the industry for their dealings with both buyers and suppliers of research and their client service levels are very high, which was important to us. In partnering with E-Tabs we realise two goals: the provision of excellent local support for clients in UK/Europe and the ability to use E-Tabs to manage and access large volumes of research tables from within the Research Reporter library.'

For more information about Research Reporter, visit www.e-tabs.com


 

 
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