CMNTY Adds Virtual Reality Module

Netherlands-based community research software provider CMNTY has added a Virtual Reality module to its platform, to enable companies to measure consumer retail experiences, gather product feedback, and understand opinions about public spaces.

CMNTY develops software and best practices for community research and engagement, while also offering support with community building and training for corporate teams. The new CMNTY VR feature enables community members to give feedback based on sensory stimuli.

CEO and founder Maxim Schram explains: 'One of the major benefits of CMNTY VR is that it requires no expensive equipment. Researchers can share 3D experiences with community members using Google cardboard-inspired viewing goggles and their smart phones. Virtual reality adds fascinating possibilities to any research project'.

Web site: www.cmnty.com .