WPP's Mirum Promotes Koepsell to Minneapolis MD

WPP digital agency Mirum has promoted Director of Client Services Julie Koepsell to the role of Minneapolis Managing Director, replacing Joyce Zincke who will now serve as Head of Operations for Mirum US.

Launched last year by the group's marcoms network J. Walter Thompson, Mirum comprises eleven digital agencies spanning twenty countries and 46 offices, offering services across innovation, design, data, marketing and technology. Soon after launching, Mirum acquired a majority stake in German full-service digital marketing agency RSK Group.

Koepsell (pictured) joined sixteen months ago from creative agency Olson, where she worked for seven years, and latterly served as SVP, Director of Client Services. During her twenty-year marcoms / ad agency career, she has created marketing strategies for a variety of industries and major brands, and since joining Mirum, has helped build closer relationships with agency clients.

Commenting on the promotion, Zincke said: 'Julie is a relationship builder. Whether she is hiring and growing leaders, or making new connections between staff members and clients, Julie is consistently working to elevate the Mirum brand and business. We are excited for her to bring these talents to expanding the success of the US leadership team and the Minneapolis office'.

Web site: www.mirumagency.com .