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Another NVP at NPD
The NPD Group, Inc. has appointed its third new Vice President in as many weeks. Evan Neufeld becomes Vice President of client development and will work for the company's technology tracking division NPD Techworld.
Prior to NPD, Neufeld spent over eight years with Jupiter Media Metrix, most recently as senior VP of global research. In this role, he directed all of Jupiter's syndicated research products and oversaw operational and strategic marketing functions worldwide. He was also responsible for overall research quality and client focus initiatives, as well as strategic coordination between sales, marketing and research.
'We are pleased to add an individual of Evan's caliber and background to our management team', said Sima Vasa, president of NPD Techworld. 'There are not many individuals who have the focused market research experience that Evan has, and his understanding of marketing information and its application to business problems will be a tremendous asset to NPD as well as our clients'.
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