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New UK Director of Healthcare for Synovate
Synovate have appointed David Bayton as Director of Healthcare Research in the UK. His previous roles include Deputy MD at NOP Healthcare and most recently head of Healthcare at Research International.
Synovate UK Chairman Bill Pegram says that the company had been searching for the right person for about a year: 'when we interviewed David we knew immediately that he had the experience and vision to develop and expand our Healthcare division in EMEA... David has an impressive healthcare pedigree and is a well respected figure in the industry'.
Bayton aims to develop a co-ordinated network with Healthcare colleagues in other parts of the world, and says 'Synovate has an excellent reputation in Healthcare, so it's very exciting to be heading up this sector in the UK and enhancing our offering to clients in Europe, the Middle East and Africa'.

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