Healthcare Agency BPD Hires Insights Director

Florida-based full-service ad agency Brown Parker & DeMarinis (BPD), which works with healthcare systems across the US, has appointed David Anastas as Director of Research & Insights.

BPD offers healthcare marketing, brand development and ad industry research services, using business intelligence insights to create integrated marketing programs building patient, physician and employee advocacy. Anastas (pictured) joins from power company NRG Energy, and earlier worked for physician outsourcing specialist AMSURG as Senior Manager of Market Intelligence; and in MR roles at hospitals and outpatient center provider Sheridan Healthcorp (latterly acquired by AMSURG).

Jason Brown, CEO and Chief Strategy Officer of BPD, comments: 'I look forward to working with David to build a research department second to none. David will be charged with building leading-edge research products that provide our clients with the most immediate, actionable and cost-effective insights in the healthcare industry'.

Web site: www.bpdadvertising.com .