All Global Co-founder Joins P\S\L's Medefield

All Global co-founder Eva Laparra has joined healthcare research specialist P\S\L Group, as Group President of its online physician fieldwork services arm Medefield.

Medefield offers fielding capabilities through its LiMA (Leaders in Medicine Atlas) directory of vetted physicians; and programming, hosting, translation and DP capabilities through its project and delivery teams. Laparra (pictured) joins with more than sixteen years' experience. She began her career with NOP and Fieldwork International, and then in 2002 co-founded healthcare data company All Global (later acquired by WPP and now known as Lightspeed Health). She also worked at Vision Critical as SVP European Operations, and Kantar Health as VP, Global Marketing; and most recently she was MD for Europe at online physician community Sermo.

Stuart Bartlett, CEO of P\S\L MD&A Domain, comments: 'We are delighted to have someone of Eva's caliber join the P\S\L family. Her wealth of industry experience and her fierce commitment to creating and delivering value-added services for our clients has us very excited about the future for Medefield'.

Web sites: www.pslgroup.com and www.medefield.com .