| |
Mobsta Muscles in on Manchester
Location and audience targeting specialist Mobsta, headquartered in London, has announced plans to open a second office in Manchester.
 Mobsta combines location data and other insights to build audience segments, target individuals based on geographical proximity and drive them to a relevant retail location. It also tracks and measures users to see if they actually visit, to demonstrate what effect a campaign had on changing behaviour.
The new office will be led by former MEC Manchester exec Adam Meli, with support from Sales Account Manager Max Owen. The pair will report to Maxwell Brown (pictured), Head of Sales, who comments: 'I am really thrilled to have Adam and Max joining the Mobsta team and opening our Manchester office in Spinningfield. They will be instrumental in our efforts to drive much stronger partnerships with our agencies and advertisers and bring with them a wealth of experience'.
Web site: www.mobsta.com .
|
