Senior Sales Hires for ThinkAnalytics

Personalized content, search and recommendations engine ThinkAnalytics has boosted its sales team in EMEA and Russia/CIS with two new VPs: Chris Gibbs, based in London and covering EMEA; and Anastasia Sviridova, targeting Russia and the CIS from her base in Moscow.

The firm, which has headquarters in the US and UK, launched a TV and video analytics platform called ThinkBigData, two years ago, to give broadcasters with new insights into subscriber behaviour.

Gibbs brings 25 years' experience in the broadcast technology industry, most recently from Massive Interactive and before that at Accedo - both in EMEA Sales leadership roles. Prior to this, he spent six years as VP of Business Development EMEA at British set-top box maker Pace, prior to its sale to entertainment and comms technology firm ARRIS.

Sviridova has spent almost ten years at Cisco/NDS, helping to win new customers in Russia, Kazakhstan and the CIS territories. She set up the NDS Russian representative office in Moscow and grew it to a team of five people.

Founder and CTO Peter Docherty (pictured), quoted on www.advanced-television.com , comments: 'As we help pay-TV operators and streaming providers start to find new ways of extracting value from the data they hold about subscriber behavior, we are seeing increasing demand worldwide. Chris and Anastasia have unrivalled experience in front-end applications, STBs, conditional access and middleware to help deliver on the promise of big data, machine learning and AI'.

Web site: www.thinkanalytics.com .