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Asia Pacific Appointment at Synovate
Synovate has announced the appointment of Larry Wu as Director in the Asia Pacific region. Mr Wu will report to Darryl Andrew, MD of Synovate China. His role will involve regional account management as well as strategic management within Synovate's business in China.
Mr Wu ran his own consultancy before joining Synovate, but often worked in partnership with the company - he has since worked for Synovate's China team in client service and analytical support across the Asia Pacific region. Synovate China has full-service offices in Hong Kong, Beijing, Wuhan, Shanghai and Guangzhou and conducts research in more than 292 cities across the country. There are Synovate offices in eight other countries in Asia Pacific.
According to Andrew, 'Larry joins us at a time when Synovate's growth in both Asia Pacific and China is burgeoning... he will manage one of our most regional important clients... and will be highly valued for his strategic insights on general management issues for China'.

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