Another Polling Data Partnership for Research Now SSI

Online sampling and data collection firm Research Now SSI has partnered with voter data specialist Aristotle, to help pollsters and non-profit organizations connect with verified registered American voters via online and CATI modes.

Aristotle provides technology to political campaigns and organizations, offering a solution for campaign software, voter data, PAC (political action committee) and grassroots software and services. The firm's national voter file contains more than 190 million records, each with over 500 attributes such as voting histories, hobbies, demographics and more. This will now be combined with data from Research Now SSI's panel members, who are profiled on attributes including voter registration status, congressional district, party affiliation and past voting behavior at the national, state and local levels.

Already this week, the research company has announced an integration of its panel data with that of Republican and conservative voter file business Data Trust, allowing it to offer what it describes as the industry's 'largest voter-matched panel'.

Jared Schiers (pictured), VP of Data Products at Research Now SSI, comments: 'With an established reputation for high quality data, the one-to-one relationships we build with our research participants result in authentic data that we match against third-party data sources to enhance profiles - far more accurately than many who exclusively use digital fingerprints'.

Web sites: www.researchnow.com and www.surveysampling.com .