Eyeview Raises $20m Expansion Fund

In the US, personalized video ad technology platform Eyeview has raised $20m in equity financing and debt, with which it will invest further in its proprietary technology, data assets and continued company growth.

Eyeview has offices in NYC, LA, Detroit and Chicago and offers the VideoIQ platform, which combines consumer, brand and retail data to programmatically deliver one-to-one personalized video. VideoIQ offers an understanding of video variables that drives a decisioning engine, capable of making billions of decisions each day and delivering tailored messages to every consumer across television, desktop, mobile and Facebook.

The funding includes existing and new investors Qumra, Innovation Endeavors, Nauta Capital, Gemini Israel Ventures and Israel Secondary Fund, along with several new investors. Oren Harnevo (pictured), CEO and co-founder of Eyeview, comments: 'This funding is a significant milestone on our path to delivering upon the promise of one-to-one outcome-based video marketing. Our existing and new investors are investing in us because of our differentiated technology, our ability to deliver proven impact on business outcomes and unique insights for our clients'.

Web site: www.eyeviewdigital.com .