Former comScore COO Greg Dale Joins Shareablee

In New York, former comScore COO Greg Dale has joined audience-based social media measurement and intelligence specialist Shareablee, as Chief Operating Officer.

Shareablee tracks more than one million businesses globally in real-time for cross-platform social media campaigns. In 2013, the firm partnered with comScore to offer social media benchmarking and competitive intelligence insights.

Dale (pictured) joins with more than two decades of industry experience. Most recently, as COO of cognitive content generation platform Persado, he drove US revenue growth while doubling engineering capacity, introducing new product lines and automating the platform. Before this, he spent seventeen years at comScore, initially as CTO, before moving into the role of COO, and becoming involved in the creation of comScore's syndicated products. Earlier, he was VP of Client Services at Paragren Technologies, and he spent five years in client services roles at IRI. Dale has held a seat on Shareablee's Board since 2014 and he also holds a patent credit for his methods advancing user data analysis.

In his new role, he will oversee all aspects of operational execution for the platform's business growth strategy, reporting directly to CEO and founder Tania Yuki, who comments: 'Our platform has been the beneficiary of Greg's expertise for nearly half a decade already, and we're immensely fortunate to have him join our executive team as we enter our next stages of growth. Greg's acumen for business growth leadership is well-proven, and will be a key factor in streamlining our processes as we advance to even higher levels'.

Web site: www.shareablee.com .