Forrester Launches CX Certification Training Program

In the US, tech research specialist Forrester has launched a training program called CX Certification, offering a combination of hands-on learning and self-paced lessons to help companies create better customer experiences (CX).

The program, which draws on Forrester experts' more than twenty years of CX thought leadership, supports companies looking to train new or existing CX teams, as well as individuals interested in moving into the profession. The three-part Certification begins with a six-week online course in CX Foundations, with six lessons focusing on topics such as journey mapping, CX measurement, and ROI modeling. Working in a collaborative and social media learning environment, participants create real-world deliverables through interactive activities and short video lessons that are available on demand.

Chief Research and Product Officer Cliff Condon (pictured) comments: 'Customer experience is a key differentiator across all industries, but most companies fail to provide quality experiences. Our 2018 CX Index data reveals that CX improvement is stagnant for the third year in a row'. Condon says attendees will take with them 'concrete skills, valuable tools, and repeatable processes' to help them differentiate on CX.

Web site: www.forrester.com .