Marketing Analytics Firm PortMA Names First COO

In the US, Portland Marketing Analytics (PortMA) has hired Katie Clark as Chief Operating Officer and Research Director.

Based in Portland, Maine, the company provides economic modeling, research and consumer insights to business professionals working in the marketing and customer service industries. Clark (pictured) joins with a background in B2B and B2C research and marketing gained at online communities specialist C Space and Research Rockstar, and most recently led the Research team at Diversified Communications.

In her new role, Clark will be responsible for overseeing the firm's operations and procedures to drive financial strength, operating efficiency and business growth. Chris Clegg, PortMA's President, comments: 'Katie has been a client, an advisor, and now we welcome her as a member of PortMA's leadership team. Bringing Katie on board represents a huge step forward for the organization in this regard. I'm excited for the ever-increasing level of service we'll be positioned to provide our clients, and for the growth opportunities we will have with Katie as a part of the company'.

Web site: www.portma.com .