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MDC Considers Sale
A week after it announced the departure of its CEO, marcoms group MDC Partners Inc. says it is 'exploring and evaluating potential strategic alternatives', including the possible sale of the company.
 This process is being conducted in parallel with the search for a new leader after the news that Chairman and CEO Scott Kauffman (pictured) is stepping down. Kauffman will remain in the role until his successor is named, and will afterwards continue as a member of the Board of Directors.
As is usual with such announcements, the company stresses that neither a sale nor any other action will necessarily result from the review, and says it will not report on further developments on either part of the process until it is concluded or the Board deems it appropriate to comment.
MDC taps technology, data analytics, insights and strategic consulting solutions to provide creative, business growth and marketing ROI solutions for more than 1,700 clients worldwide. The firm operates a Consumer Insights Group and has invested in MR and analysis companies including language and communications research specialist Lunt Global, data analytics business kenna, and qual researcher and focus group facility Ecker & Associates.
Web site: www.mdc-partners.com .
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