Harris and Epoka to Measure Pulse of Euro Elections

Harris Interactive has partnered with corporate, HR and B2B comms agency Epoka to measure voting intentions ahead of the European elections taking place in France on 26th May.

To take 'The Pulse of the Campaign', the partners will conduct ongoing polling to measure and understand voting intentions; and as the election draws nearer, flash surveys will measure the impact of different societal events in real time.

On Election Day, Harris Interactive and Epoka will estimate the French vote, with results presented live on several TV channels and covered in national newspaper Le Figaro. They will also conduct a 'Voting Day' survey among a sample of French people, to understand the key issues underpinning the vote.

Harris Interactive France is part of the ITWP Group of companies, which includes Harris Interactive UK, Harris Interactive Germany, Toluna, and KuRunData. ITWP CEO Frédéric-Charles Petit (pictured) comments: 'I am thrilled that Harris Interactive and Epoka have been selected to provide 'The Pulse of the Campaign' to leading French media. Harris Interactive has truly digitalised consumer insights to deliver high-quality insights in real-time'.

Web sites: www.harrisinteractive.fr and www.epoka.fr .