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Marketing Intelligence Firm MiQ Names ANZ CEO
In Australia, marketing intelligence company MiQ has appointed Jason Scott as Chief Executive Officer, overseeing growth in the ANZ region and across media, analytics and technology.
MiQ combines real-world and digital data and applies marketing intelligence to provide clients with a complete picture of their marketing opportunities. Scott (pictured) joins with a background spanning two decades in the industry both locally and internationally. His most recent role in Australia was as the CEO of online publisher Allure Media. Prior to this he was located internationally and held senior management positions at Microsoft including General Manager, Advertising for Asia, and General Manager of the Global Agency business, based in Seattle. He has also held general management and commercial lead roles at ninemsn, and various agency groups including Havas.
In his new role, Scott will report into MiQ Global President, Richard Dunmall, who comments: 'We're really excited to bring Jason on board to lead MiQ's next phase of growth in such a key market. He is a well-known, respected and liked character across the Australian and New Zealand markets. I am confident that our ANZ clients will enjoy even stronger business outcomes as a result of Jason's leadership'.
Web site: www.wearemiq.com .
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