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Synovate Names Three New CEOs
Synovate has announced three CEO level appointments. Tim Bowles becomes CEO for Western Europe, Michael Spedding CEO of Synovate Healthcare and Nicos Rossides global head of Synovate Solutions.
Bowles was MD of AGB in the UK, then CEO for the MRB Group before becoming group president of international operations for Information Resources Inc (IRI) in 1995. Most recently he has been working on a consulting assignment with the NPD Group in NY, USA. Bowles will be heading up what is effectively a new, fourth region in Synovate's global network, and will join the company in April.
 Spedding is a former COO and CFO of NOP World who joined Synovate three months ago as corporate development director. Roles prior to NOP include management and financial positions at United Business Media, Virgin Group, Exco International and The Pack Group in New Zealand. Synovate Healthcare should complete the integration of Isis Research by October this year [DRNO ... ], leaving it as one of the sectors major players.
Rossides will also retain responsibility for Central and Eastern Europe, Middle East and Africa (CEEMEA), of which he has been CEO for the past two years. During this time the company's presence in the region has tripled in size.
Commenting on the differing nature of the three men's responsibilities Adrian Chedore, worldwide CEO for Synovate, says 'We have always said we are aiming to grow the company on a number of different dimensions. Geography, solutions and industries are three facets that represent huge opportunity'. The company's web site is at www.synovate.com
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