SureCritic Gets US Patent for ReScore Methodology

In the US, customer feedback solutions specialist SureCritic has been awarded a patent for the methodology behind its ReScore solution, which applies 'post concern resolution' to measuring customer satisfaction.

The firm offers customer tracking facilities that allow users to measure, monitor and improve customer experience across their brands. Its new US patent - 'Method, System and Program Product for Measuring Customer Satisfaction and Applying Post Concern Resolution' - covers technology in its online ratings and reviews platform ReScore. This patented technology is applicable to customers who have had a less than first-class experience and need extra attention. Once a low score review is submitted, businesses can use ReScore to initiate the concern resolution process - if a customer is satisfied with the business's effort to rectify their concern, they can provide a follow-up rating and review to append to their original review to describe, in their own words, how the business has earned back their loyalty.

CEO David Brondstetter (pictured) comments: 'In today's world, almost all successful businesses perform well and look similar from a review perspective. The real difference between one business and another is not how well they perform when everything goes perfectly, but how well they perform once the customer has told them it didn't. ReScore provides that additional insight, helping consumers further differentiate between one business and another'.

Web site: www.surecritic.com .