New Funds for Product Research Platform UserLeap

In the US, continuous product research platform UserLeap has raised $16m in a Series A round of funding, for use in scaling the business.

Founded in 2018, San Francisco-based UserLeap allows clients to run targeted, in-product micro surveys at any time, with a snippet of code deployed just once. Founder Ryan Glasgow (pictured) claims this allows a product manager to ask a question about feature usage, customer needs and the onboarding experience in the morning, and obtain hundreds of responses by that afternoon.

Responses are then automatically analyzed and prioritized, so that product teams no longer need to spend hours reviewing qualitative responses to generate insights. The model is designed to get smarter with each response, and the platform is 'always on', collecting insights in the background, monitoring issues, and recommending when to take action.

New funding has been led by Accel, with participation form a number of angels, and follows First Round Capital's previous $4m seed round. Glasgow comments: 'From the beginning, UserLeap has been backed by some of the best in the game. With this powerful team at our back and early customers who have used UserLeap to track over 500 million visitors and capture 600,000 responses, we're ready to scale'.

Web site: www.userleap.com .