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High Profile Panel for Qual Award
The UK's Association for Qualitative Research (AQR) yesterday announced a high profile judging panel for the Prosper Riley-Smith Effectiveness Award, which recognises new thinking in the practice and application of qualitative research.
The Award was established by the AQR in 2003 in memory of its former Chairman. The five-strong judging panel combines the talents of distinguished figures from the worlds of research and marketing:- Sarah Fryer - Group Research Manager, Camelot
- Julia Goldin - Marketing Director, Coca-Cola
- Anne Hastings - Director, ase
- Simon Patterson - Managing Director, CRAM International
- Caroline Whitehill - Co-founder, Acacia Avenue
'All the members of the judging panel are at the top of their professions and their involvement reflects the high regard in which the Prosper Riley-Smith Effectiveness Award is held' says the AQR's Anne Hastings, Chair of the judging panel, adding that 'We have received a large number of entries from across Europe and been impressed by the high calibre of the submissions'.
The winner will be announced at the Marketing Research Awards, run by Haymarket, which are taking place on 21 June, 2004, at the Dorchester Hotel, London.
The AQR's excellent web site is at www.aqr.org.uk , and Haymarket's site is at www.haymarketgroup.com
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