Purdie Pascoe Hires VP North America

UK-based pharma researcher Purdie Pascoe has expanded its team with the appointment of Montreal, Canada-based Marianne Fillion as Vice President - North America.

Founded in 2008 by former Synovate Healthcare execs Marianne Purdie and Guy Pascoe, the company offers full service qual and quant MR to the medical device and diagnostics industries. In 2014, it expanded to the US, and Fillion (pictured) now joins in Canada with twenty years' healthcare research experience, advising clients across areas including market assessment, pre-launch planning and commercial strategy.

Most recently, Fillion worked for data analytics and end-to-end services provider Diaceutics, latterly as Senior Director - Commercial Analytics and Strategy, having previously been Head of the Market Research Division. Prior to this she was an independent consultant for pharmaceutical clients, and she worked for Ifop as Pharmaceutical Research Director, and PSL Research as an Account Director. She has in-depth experience of diagnostics and precision medicine market research, along with oncology and other specialized therapeutic areas.

Commenting on the appointment, Marianne Purdie said: 'We are delighted to have Marianne on board. Her background in molecular biology, extensive market research experience in the diagnostics industry and commercial acumen will expand our client services in the increasingly important area of personalized medicine. Marianne's appointment also serves to expand our geographic footprint'.

Web site: www.purdiepascoe.com .