Foursquare Buys Geospatial Analytics Firm Unfolded

In New York, location intelligence provider Foursquare has acquired geospatial analytics and visualization platform Unfolded. Terms of the deal have not been disclosed.

Unfolded offers open-source geospatial libraries and a suite of tools including its signature product, Unfolded Studio, a self-serve platform that enables users to transform their geospatial data into maps 'within minutes'. Among its team of co-founders are the developers of open-source innovations including kepler.gl, deck.gl and H3.

Foursquare says the deal makes it a single source company providing easy-to-use location data and technology, and providing clients with the ability to access and apply spatial features to a variety of first-party and third-party data sets. Business use includes site selection, competitor 'conquesting', and for improving customer loyalty.

Foursquare President and CEO Gary Little comments: 'Welcoming Unfolded to the team makes the Foursquare platform more powerful, robust, and accessible to our clients and partners. This acquisition accelerates us toward our ambitious goal of bringing Foursquare everywhere, and enabling businesses to unlock the true potential of location and geospatial data and technology'.

Web sites: www.foursquare.com and www.unfolded.ai .