Bounteous Buys Chennai's Lister Digital

Insight-driven digital experience consultancy Bounteous has acquired Lister Digital, a full-service digital transformation consultancy with offices in Chennai, India and San Mateo, California.

Bounteous was founded in 2003 in Chicago, and assists clients via 'co-innovation' with strategy, experience design, technology, analytics and insight, and marketing. Lister is three years older, and offers technology consulting and services to help major companies optimise their customer and employee experience.

The acquisition adds 350 experts to the Bounteous team, and allows it to deliver on global demand for its co-innovation offering, enhance its CRM capabilities and execute strategic engagements in more global locations.

Bounteous has grown six-fold over the last five years, and last month announced a partnership with investment firm New Mountain Capital.

Keith Schwartz (pictured), co-founder and CEO of Bounteous comments: 'We are excited to expand our global delivery capabilities to India and to work together with the Lister leadership team to drive better outcomes for all of our clients. Lister's long track record of success serving large North American clients and access to an incredibly deep pool of digital talent in India will greatly benefit our clients. This is a big step in helping us realize our vision of becoming the world's preeminent independent digital consultancy'.

Lister CEO Srinivasagopalan Chary says the decision to join Bounteous 'grew naturally out of our commitment to sustaining our growth trajectory for our team members and positioning us to drive expansive co-innovation engagements with our category-leading clients'.

Web sites are at www.bounteous.com , www.co-innovation.com and www.listerdigital.com .