Nielsen Hires Former Disney Man as APAC President

Nielsen has hired former Disney exec Robert (Rob) Gilby as President of Asia Pacific (APAC), tasked with driving new business opportunities and relationships and developing new media opportunities in the APAC region. He takes up the position next Monday and is based in Singapore.

Gilby (pictured) has held leadership roles in APAC for more than 25 years. He previously spent twelve years at The Walt Disney Company, where he latterly served as MD in Southeast Asia, responsible for all divisions and teams, having earlier been the firm's MD for Media Distribution. Earlier, he worked for Turner as VP, Marketing & Network Development for Turner Entertainment Networks Asia; after beginning his career at PwC, where he served as Senior Manager, Technology InfoComm & Entertainment. In addition, he is the founder of investment and advisory firm Blue Hat Ventures, and he holds advisory and board roles with the Singapore Ministry of Communications and Information, and its agencies.

Sean Cohan, Chief Growth Officer and President, International, comments: 'Rob's appointment is a signal to the APAC media industry that we are committed to and investing heavily into the region. His experience will provide invaluable expertise to help support our growing client base to understand cross-media audience behaviour, provide marketers with full-funnel search, interest and sales metrics and enable audience content discovery.'

Web site: www.nielsen.com .