Kantar's Wragg Named Hall & Partners CEO

Long-time Kantar exec Tim Wragg has been appointed as Chief Executive Officer of brand insights analytics and consulting agency Hall & Partners, succeeding Vanella Jackson who moves to the role of company Chairperson.

Omnicom-owned Hall & Partners provides brand performance tracking, customer segmentations, customer and brand experience, predictive modelling, and insight engagement platforms, as well as advising on communications and advertising strategy. Wragg (pictured) joins with more than 25 years' sector experience, having previously served as CEO and Global Chief Client Officer of Kantar's brand equity research specialist Millward Brown in Europe, and more recently been CEO of Kantar Insights, Analytics and Brand Strategy practices based in the US.

In his new role, Wragg will report to Omnicom's Brand Consulting Group CEO Mark O'Brien, who comments: 'Tim's background is the perfect fit to advance Hall & Partners as it continues to innovate and offer clients customer behaviour insights that provide a competitive advantage to help shape their product and service offerings. We are proud to have someone of Dr. Wragg's calibre joining Hall & Partners and the broader Omnicom Brand Consulting Group family'.

Web site: www.hallandpartners.com .