Nielsen Signs $16bn Sale Agreement

Nielsen has entered an agreement to be acquired by a private equity consortium led by Evergreen Coast Capital Corporation and Brookfield Business Partners, together with institutional partners, for $28 per share in an all-cash transaction valued at approximately $16bn.

Earlier this month, Nielsen's Board of Directors rejected a $15bn unsolicited acquisition proposal, after major shareholder WindAcre's announced that it would fight the deal. Nielsen's Board has now voted unanimously to support the new proposal, which represents a 60% premium over its stock price of March 11th, the last trading day before market speculation regarding a potential transaction.

The transaction is subject to approval by Nielsen shareholders, regulatory approvals, consultation with the works council and other customary closing conditions. In addition, it will be subject to UK court approval, and if the closing conditions are met, the deal is expected to close in the second half of 2022.

James Attwood (pictured), Chairman of Nielsen's Board, comments: 'After a thorough assessment, the Board determined that this transaction represents an attractive outcome for our shareholders by providing a cash takeout at a substantial premium, while supporting Nielsen's commitment to our clients, employees and stakeholders. The consortium sees the full potential of Nielsen's leadership position in the media industry and the unique value we deliver for our clients worldwide'.

Web site: www.nielsen.com .